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Executive Insight: AT&T fosters an ecosystem, makes new friends

Filmed at on 09 June 2011 | Posted Over 6 months
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Tags: AT&T TMForum

Martyn Warwick quizzes Kevin Peters, Chief Marketing Officer for AT&T Business on the US giant's apparent conversion to ecosystem lover.

Why, asked Martyn, when you recently viewed big companies from the Internet side of the track as enemies, are you now falling over yourself to be their friend? Answers on a linecard.

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