Executive Insight: enter the cloud-connected car

Paul Mascarenas, Chief Technology Officer at Ford Motors, tells Guy Daniels all about the Ford B-MAX car and the vision that Ford has put behind it.  So why launch at MWC? Ford is going much broader than just cars - it has developed a blueprint for personal mobility to support an integrated system of transportation where the vehicle becomes part of a larger network of busses, trains, planes and even bicycles, claims Mascarenas. The highly connected B-MAX provides some early proof-points for the concept and he says Ford will be back to MWC with more.