First content aggregator to use Alcatel-Lucent’s Multimedia Content Manager (MCM) platform
Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced that it has been selected by PT. Solegra Nusa Perdana, an Indonesia-based entertainment and media company, to support the first-of-its-kind music and mobile game download service in Indonesia. Solegra is the first content aggregator customer to use Alcatel-Lucent’s Multimedia Content Manager platform to aggregate and distribute digital entertainment content.
Solegra plans to offer a digital storefront consisting of content from multiple major labels and local independent content creators to serve the more than 100 million mobile subscribers across Indonesia. This project demonstrates Alcatel-Lucent’s business expansion into non-traditional, potentially high-growth customers segments as part of it strategic transformation.
“With the Multimedia Content Manager we now have the tool to quickly and seamlessly aggregate, market and deliver virtually any sort of media or application to any device. With this platform that will help us cross-sell and up-sell our contents and services, we are now on track to break through our previous revenue to the next milestone,” said Oddy Sumarto, CEO of PT. Solegra Nusa Perdana. “With this solution, subscribers can purchase and consume the latest digital trends rapidly and on demand.”
“Our Multimedia Content Managerflexible solution will enable Solegra to introduce a very attractive new service, and to change and adapt in step with market demands,” said Frédéric Chapelard, in charge of Alcatel-Lucent’s activities in Indonesia. “Working with Solegra on this new market segment is also a great opportunity for Alcatel-Lucent to demonstrate its high standard of quality, experience and innovation”.
The Multimedia Content Manager deployment for Solegra is a compelling example of how Alcatel-Lucent’s application enablement vision and related tools can support application and content developers as they introduce exciting new services and business models. Alcatel-Lucent’s application enablement vision focuses on combining the trusted capabilities of service provider networks with the speed and innovation of the Web to provide both consumers and enterprises with richer, more trusted and useful experiences. As part of the agreement, Alcatel-Lucent will be providing Solegra with a complete set of services encompassing installation, commissioning, project management and software customization and integration.
About the Alcatel-Lucent Multimedia Content Manager
The 5920 Multimedia Content Manager is a multi-screen content management platform that enables service providers to ingest, manage, repurpose, market and distribute all their content to many different devices and downstream distribution systems from a single system. It provides a single point of ingest for multiple content types and metadata and automates the content lifecycle workflow, partner management and repurposing processes, including transcoding, thus simplifying the management of tens of thousands of assets and reducing operational overhead, costs and content time to market. It enables innovative marketing, merchandising and pricing functions across screens that can dramatically increase service-provider content revenues. It features an open architecture that facilities the creation of best-in class content solutions by leveraging existing network assets and development of an ecosystem of technology partners and content sources.
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