Generative AI (GenAI) is transforming the telecoms industry, with telcos exploring its applications across various domains. From enhancing business support systems for revenue assurance to streamlining network operations through automation, GenAI promises operational efficiencies and improved customer experiences. However, its impact spans a wide range of disciplines, necessitating a strategic approach to harness its potential effectively. Telcos must prioritise use cases, focus on the business objectives and allocate resources judiciously to ensure successful implementation.

Recorded October 2024